LOGO DESIGN & BRANDING | STATIONERY | ROLL UP BANNERS | POWERPOINT DESIGN FOR TEACHING PURPOSES
ABOUT THE CLIENT
WHAT THEY SET OUT TO DO
Tim and his team took the process of picking the right designer very seriously. In fact, I went through a gruelling selection process up against several other designers. However, Tim and his team found my enthusiasm for my work as a deciding factor and we began the design process shortly after.
'Reach Potential' covers a wide range of client types. Managing directors and CEO's of both small/medium businesses to huge corporations with hundreds of employees. The main focus of the design was to create something versatile enough to reach both client types.
We did this through an effective icon to represent the business' role in directing its clients combined with a copper effect finish to all stationary.
Tim Polkinghorne, CEO of Reach Potential graduated as an engineer in the eighties and went on to manage businesses before setting up a recruitment business in 2000.
He became a full time professional business and life coach in 2005. Having been coaching part time since the early 1990's. In 2008 Tim published the book The Compleat Coach as a self study guide for anyone interested in business coaching and life coaching.